How China’s biggest online dating website was created

Photo by Andrea Lainé

Photo by Andrea Lainé

China’s biggest online dating website Jiayuan, was created in 2003 by Rose Gong after she had a bad experience using online dating sites at the time. Her disappointing personal experience inspired her to create a serious matchmaking website with a strong identity. But, she also had the challenge of changing the perception of online dating in China as a whole.

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